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Subscribe to this list via RSS Blog posts tagged in Twitter
24
Feb

Twitter 202

Posted by on in Twitter

The company that is always “tweeting” you right is here for round 202 - Twitter 202 that is. With the knowledge from Twitter 101 still in your memory, be ready to expand upon it to make the most of your social media experience.

One useful tool that many aren’t aware of is a free directory called Twellow.com, which is self-titled as the “Twitter Yellowpages.” Twellow allows users to sign up and places them in categories & subcategories based on their profile & tweets. They also allow users to place themselves in several different categories with room for change. For example, as Gielow Marketing & PR, we are placed in the following categories:

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Tagged in: advertising alternative advertising alternative marketing business business strategy directories get the word out gielow marketing how do i use twitter for business jacksonville marketing marketing strategy networking pr public relations Social Media social media platform tips Tweeps twellow Twitter twitter 101 twitter 202 twitter directories twitter for business twitter strategies what is a twitter directory what is twellow what is twitter? why should i use twellow
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12
Oct

Social Media Mistake #1- Talking One-Way

Posted by on in Facebook
Some of the top social media mistakes businesses make.
Tagged in: business facebook jacksonville public relations social media mistakes Twitter
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27
Jun

Twitter 101

Posted by on in Twitter

Have you ever wondered why there is such a limitation of characters on Twitter? Have you noticed it is a little like texting? In this post we compare the two.

Tagged in: advertising business hashtag hashtags how do I market my company with twitter? how do I use a hashtag? how do I use twitter for my business? how do I use twitter to advertise my company? how do I use twitter? learn twitter learning twitter marketing pr public relations tweeple Tweeps Twitter what are hashtags? what is a hashtag? What is a tweep? what is twitter? why is twitter important for my business?
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  • Twitter 202 « Gielow Marketing and PR
    Twitter 202 « Gielow Marketing and PR says #
    [...] “tweeting” you right is here for round 202  Twitter 202 that is. With the knowledge from Twitter 101 still in your memory,
10
Jun

Tweeting is like texting

Posted by on in Twitter

Twitter and SMS (text) messages are two forms of communication limited to 140-characters. Part of Twitter’s early success was based on the fact that any cell phone user could text a command to Twitter’s special number, “40404,” and control their personal Twitter feed. Learn how to optimize your Twitter usage by understanding the Twitter & SMS partnership.

Tagged in: business strategy Can you have twitter on your phone? cell phone follow followers marketing strategy phone SMS SMS messages text messages texting Tweeps tweet tweeting tweets Twitter What is a tweep? what is a tweet? what is twitter? why is twitter 140 characters?
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14
Apr

Social Media from an Intern's Point of View

Posted by on in Customer Service
Facebook, Twitter, and YouTube have had a major impact on Social Media and the world. Facebook first started as a website to find friends, and now is a company's key to success for reaching customers. Twitter keeps followers interested through the many status changes known as Tweets. YouTube is a world-wide phenomena that broadcasts users videos to the world. The Internet is constantly improving Social Media and helps create a better relationship between the person and the company. Whether it is for personal use or company use, Social Media has an impact on everyone.
Tagged in: Company Use facebook how is social media being used Personal Use Twitter youtube
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14
Feb

The Nuts and Bolts of Social Media & Public Relations

Posted by on in Advertising
Social Media and Public Relations have merged. An overview of the nuts and bolts on how Social Media platforms and public relations fit together. Network, manage, share, and develop multimedia promotions to build your brand image.
Tagged in: dr. ramon barquin facebook google alerts hootsuite managing social media channels Message muckrack multi media public relations rss feeds Social Media social media platform social network analysis business intelligence tweetdeck Twitter youtube
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  • Types Consumer Business Intelligence | Business Intelligence: Information, Software & Tools
    Types Consumer Business Intelligence | Business Intelligence: Information, Software & Tools says #
    [...] The Nuts and Bolts of Social Media & Public Relations « Social & [...]
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    thanks
26
Oct

What One Thing Do People Associate With Your Business?

Posted by on in Advertising
It may not be what you think, such as your main product or service. It might be something seemingly insignificant to you, but particularly memorable for them. It may not be as simplistic or as silly as associations children may have with a place (e.g. "the red store" or the bank where "the nice lady gives out candy"). However, remember each interaction a consumer or prospective client has with your business, whether it be in person or online through social media, can have a direct impact. Your business may stand out from others simply because your tweets or Facebook updates feed them valuable tips or make them laugh. Your business might stand out in their minds from your competitors if you went above and beyond your normal business routine to give them exceptional service or follow up to see how they are doing some time after the sale or time of service. The good news is, through social media, you can tailor your message daily to help sculpt the positive experiences and interactions with your customers and seek their nearly immediate feedback as well.
Tagged in: advertising customer service facebook feedback marketing public relations Twitter
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14
Oct

Social Media's Immediate Feedback Saves the Gap

Posted by on in Advertising
Okay, "saves" may not be the right word, but thanks to social media, the Gap realized very quickly how dissatisfied fans and consumers were with their recent logo change. One such story regarding this week's gaffe can be read at Mashable.com. Kudos to the Gap for listening to their followers and reverting to the former, well-loved logo.

We realize that not every business decision can be submitted to all your supporters for their approval, but I think this example illustrates the value of listening to their opinions nevertheless.







2 October blog post ideas

























Inbox
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work
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Melinda Jones


to Sonja


show details Oct 13 (2 days ago)



Here are two ideas for October blog posts, the first one of more immediate relevance, and the second one could be used at any time. Let me know what you think.     *jumping on checking on all those SMP accounts now...*

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Social Media's Immediate Feedback Saves the Gap

Okay, "saves" may not be the right word, but thanks to social media, the Gap realized very quickly how dissatisfied fans and consumers were with their recent logo change. One such story regarding this week's gaffe can be read at http://mashable.com/2010/10/11/gap-logo/.
Kudos to the Gap for listening to their followers and reverting to the former, well-loved logo.

We realize that not every business decision can be submitted to all your supporters for their approval, but I think this example illustrates the value of listening to their opinions nevertheless.


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What One Thing Do People Associate With Your Business?

It may not be what you think, such as your main product or service. It might be something seemingly insignificant to you, but particularly memorable for them. It may not be as simplistic or as silly as associations children may have with a place (e.g. "the red store" or the bank where "the nice lady gives out candy"). However, remember each interaction a consumer or prospective client has with your business, whether it be in person or online through social media, can have a direct impact. Your business may stand out from others simply because your tweets or Facebook updates feed them valuable tips or make them laugh. Your business might stand out in their minds from your competitors if you went above and beyond your normal business routine to give them exceptional service or follow up to see how they are doing some time after the sale. The good news is, through social media, you can tailor your message daily to help sculpt the positive experiences and interactions with your customers and seek their nearly immediate feedback as well.

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Reply
Forward

















Reply



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Sonja Dyess


to me


show details Oct 13 (2 days ago)






I saw that about the GAP and was thinking the same thing!!! These are both good. Go with it. Don’t forget to fill out the tag section and categories when posting on the blog. Make sure you did those with the other postings you have done. J Great job as usual!!!

...
Tagged in: advertising facebook feedback logos marketing mashable.com public relations Social Media the Gap Twitter two-way communication
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16
Sep

Spelling it all out

Posted by on in Advertising
As I was driving down a local highway, I noticed a local tire repair shop's outdoor sign advertising "WIFI YL U W8." It was interesting to note that while they were advertising the availability of WiFi to customers who are waiting on service, they also were using text-speak to do so. With the prevalence of text messaging, Twitter, social networking, instant messaging, and such, most passersby probably read the ad with no problem, but I wonder if any customers felt put off by the message.

What do you think? Should they have spelled out "WiFi while you wait" (which easily falls into the common billboard advertising guideline of keeping your message to seven words or less), or are they "keeping with the times" by using such abbreviations? Is this a good way to make their business memorable? It certainly got my attention. Let us know what you think - would you use "text speak" to garner attention in your more conventional marketing methods, e.g. print, billboards, outdoor marquees, etc.?
Tagged in: advertising marketing texting Twitter
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18
Aug

The "Social" in Social Media

Posted by on in Advertising
The phrase "social media" brings up a lot of ideas (and online links when you search the phrase). Because social media incorporates a vast array of marketing tools at our disposal, many think of the "media" aspects first.
Tagged in: facebook get the word out linkedin Social Media social skills the media Twitter two-way communication
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25
Mar

Sharing Documents on Twitter

Posted by on in Twitter

Documents can be shared on Twitter with the help of Twit Doc

Tagged in: Twit Doc Twitter
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